Brand Identity & Logo Designer for Small Businesses and Startups in Europe

Valeria Vinnikova — brand identity designer for small businesses in Europe
We help businesses grow through clear and memorable visual identity.
Minimal design.
Rich meaning.
Valeria Vinnikova — brand identity designer for small businesses in Europe
We help businesses grow through clear and memorable visual identity.
Minimal design.
Rich meaning.
10 years inside Dell and Adidas.
Corporate thinking. Boutique format.
Every mark drawn by hand.
No AI. No templates. Ever.
You work with me directly.
No middlemen. No surprises.
Approach

Corporate strategy and standards.
Personal care and attention.
Both at once.

What's agreed is what you pay.

Fixed price from day one.

Your brand gets my full attention.

Only two projects at a time.

We don't stop until it's right.

Unlimited revisions.

PROJECTS

Nar (Kotor, Montenegro)

Nar is a brunch and bar in the heart of Kotor, designed for slow mornings and vibrant evenings.
The real challenge was creating a brand that feels elegant and distinctive without becoming too formal or overstated. We ended up with a complete visual identity where every detail supports the atmosphere and every touchpoint feels part of the same experience.
Brand Identity
Brand Guidelines
Packaging
Signage
Print Application
Table Experience
Merchandise
Social Media
Leragraphics Nar color palette for brunch and bar brand identity in Kotor
Leragraphics Nar branded coffee cups for brunch and bar in Kotor
Leragraphics Nar pastry packaging design for brunch and bar in Kotor
Leragraphics Nar window signage with opening hours for brunch and bar in Kotor
Leragraphics Nar takeaway cup packaging for brunch and bar in Kotor
ORION Group brand colour palette — silver, black, teal and magenta — Leragraphics
Leragraphics Nar branded T-shirt design for brunch and bar in Kotor
Leragraphics Nar awning signage design for brunch and bar in Kotor
Leragraphics Nar table setting and printed brand materials for brunch and bar in Kotor
View the Full Brand Book

ORION Group (Switzerland)

ORION Group operates across three directions at once: strategy, import, and collectibles. The real challenge was making each sub-brand feel distinct while keeping them clearly part of the same family. We ended up with a full brand universe where every piece belongs.
Brand Identity
Brand Guidelines
Packaging
Stationery
Merchandise
ORION Group app icon design on Apple Watch — brand identity by Leragraphics
ORION Group business card design with teal and magenta gradient brand identity — Leragraphics
ORION Import branded packaging box design with custom logo — Leragraphics
ORION Group brand strategy presentation on projector screen — Leragraphics
ORION Group outdoor signage with custom logo design on building exterior — Leragraphics
ORION Group brand colour palette — silver, black, teal and magenta — Leragraphics
ORION Group branded keychain with logo and tagline Driven by Precision — Leragraphics
ORION Group brand identity stationery set — letterhead, business cards and envelope design by Leragraphics
ORION Group employee ID badge design with branded logo and gradient — Leragraphics
View the Full Brand Book

SERVICE PACKAGES

  • All file formats for digital and print
  • Unlimited revisions
  • Custom logo design
  • Primary typeface selection
A strong, distinctive logo that represents your business from day one. Designed by hand, delivered in all formats you'll need.
600 € | 5 days

Essential Brand Kit

  • Custom design based on your brand system
  • Mobile responsive layout
  • Basic SEO setup
A landing page built as a natural extension of your brand identity. Same typeface, same palette, same feeling. Minimal, clean and made specifically for you.
from 1200 € | 20 days

Landing Page

  • All file formats for digital and print
  • Unlimited revisions
  • Typography selection
  • Basic usage rules
  • Custom logo design
  • Brand colour palette
A logo is just the beginning. This package gives your brand a consistent visual language so it looks and feels the same everywhere.

Advanced Brand Kit

1200 € | 10 days
  • Complete brand guidelines
  • Stationery and application design
  • Custom logo design
  • Full brand colour system
  • Typography system
  • All file formats for digital and print
  • Unlimited revisions
A complete brand system for businesses that are ready to show up with full clarity and confidence. Everything in one place, ready to hand to any designer or team.
1800 € | 20 days

Full Branding

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© Leragraphics 2026

Designed with clarity and care

Minimal Brand Identity Design for Founders in Europe

Leragraphics creates minimal brand identity design for founders, startups and new businesses in Europe. The work is led by brand designer Valeria Vinnikova and focuses on clear visual identity, refined logo design and meaningful brand expression.

Brand Identity by Valeria Vinnikova

Each identity is developed personally by Valeria Vinnikova, with direct communication, careful visual direction and a human approach. Leragraphics is built for businesses that want boutique quality, personal attention and a brand that feels considered from the beginning.

Minimal Design with Rich Meaning

Leragraphics works with a quiet, minimal aesthetic where every visual decision has purpose. The studio creates logos, wordmarks, color palettes, typography systems and visual identity elements that help new brands look clear, memorable and ready to launch.

Hand Drawn Logo and Brand Identity Design

Every mark is created by hand and developed with intention. Leragraphics does not use AI generated logos or ready made templates. Each brand identity is designed from scratch to reflect the character, positioning and visual tone of the business.

Branding for New Businesses, Cafés, Apps and Boutique Brands

Leragraphics works with founders, cafés, restaurants, creative studios, wellness brands, beauty brands, hospitality projects, digital products and apps. The goal is to help new businesses start with a visual identity that already feels refined, confident and real.

Boutique Branding Studio with Personal Care

Leragraphics combines corporate level quality with the care of a personal designer. Clients work directly with Valeria, without layers of account managers or generic agency process. The result is a focused, thoughtful and visually consistent brand identity.

Visual Identity That Works in the Real World

A strong brand identity should work beyond a logo. Leragraphics designs visual systems for websites, packaging, menus, signage, social media, presentations and other touchpoints, helping businesses create a clear first impression across every brand moment.

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